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Building your Web Site - User Guide

User Guide META Tags Explained

Having an excellent web site is not good enough if you do not have the correct META Tags. The META Tags will instruct Search Engines
on how to handle your web site. This is a direct channel between your web site and Search Engines.

Below are some of the most commonly used META Tags in web pages.

META Tag	Content
Abstract	A brief description of your site
Author	Name of author or organization associated with that web page.
Copyright	Enter your Copyright notice
Date	Date your web page was created/modified.
Description	Description of your web site/web page content. In most cases Search Engines will display this in browsers.
Distribution	Instruct Search Engines on how your web page will be distributed to the World Wide Web. Usually 'GLOBAL' for everyone.
Expires	Enter an expiry date if you wish a page not to be indexed after a certain date. Enter 'Never' if you do not want it to expire.
Keywords	Since some Search Engines use keywords to categorize sites, create good keywords representing the contents of your web site.
Language	Language used for your web page; example: 'English'
Rating	Enter your site rating in terms of targeted audience. For a family friendly site enter 'General'.
Revisit After	Enter after how many days a Search Engine should revisit your web page.
Robots	This will instruct Search Engines how to index, and what to index in your web site.

META Tag Format:
<META NAME="META Tag" content="comment"

Example:
<META NAME="Rating" content="General">